Localising Global Standards in Toba, Indonesia Through a Tourist-Centric Perspective of UNESCO Guidelines


  • Rachmat Mulyana Department of Building Engineering Education, Universitas Negeri Medan, Medan 20221
  • I Wayan Koko Suryawan Department of Environmental Engineering, Faculty of Infrastructure Planning, Universitas Pertamina, Jakarta 12220
  • Iva Yenis Septiariva Department of Civil Engineering, Faculty of Engineering, Universitas Sebelas Maret, Surakarta 57126
  • Sapta Suhardono Department of Environmental Sciences, Faculty of Mathematics and Natural Sciences, Universitas Sebelas Maret, Surakarta 57126
  • Mega Mutiara Sari Department of Environmental Engineering, Faculty of Infrastructure Planning, Universitas Pertamina, Jakarta 12220
  • Nova Ulhasanah Department of Environmental Engineering, Faculty of Infrastructure Planning, Universitas Pertamina, Jakarta 12220
  • Nur Novilina Arifianningsih Department of Environmental Engineering, Faculty of Civil and Environmental Engineering, Intstitut Teknologi Bandung, Bandung 40116
  • Wisnu Prayogo Department of Civil Engineering, Universitas Negeri Medan, Medan 20221
  • Dwinto Martri Aji Buana Department of Management, Faculty of Business and Economics, Widyatama University, Bandung 40125




Geo-tourism, UNESCO recommendations, Sustainable Tourism Development, Tourist feedback, Toba Geo-tourism


This study examines the response to and support of the UNESCO recommendations on behalf of geo-tourism using the actual perspectives of tourists visiting the Toba region. The study employed a detailed map of Toba Geo-tourism in the Sumatra Utara Province, Indonesia, to provide a comprehensive understanding. The research was underpinned by a random sampling approach, gathering responses from a broad spectrum of tourists. The results captured an optimistic landscape, demonstrating a clear synergy between the UNESCO recommendations and the sentiments of the tourists. Not only did the guidelines resonate, but there was also a palpable feeling among tourists to either extend their stay or make a subsequent visit, provided the recommendations were implemented holistically. This study stresses the value of adopting and localising global sustainable tourism standards to suit a region such as Toba’s unique attributes and tourist expectations. By means of this research, we aim to amplify that dialogue, charting a path for Toba and similar regions to embrace a future that is both ecologically sensitive and visitor centric.


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Research article