Vol. 7 No. 2 (2022): Benefit : Volume 7 Desember No 2 tahun 2022

Articles

• Is the Model Theory of Planned Behavior Relevant to Measure the Intention of Students in Klaten Regency to Start an Initial Business? Model Theory of Planned Behavior, Measure the Intention

  arifjulianto SriNugroho ⁽¹⁾, Abdul Haris ⁽²⁾, Heru Murjito ⁽³⁾, Agung Nugroho Jati ⁽⁴⁾, Imam Santoso ⁽⁵⁾, Anna Febrianty S ⁽⁶⁾

  (1) Universitas Widya Dharma, Indonesia ,

  (2) Faculty of Economics and Psychology, Universitas Widya Dharma, Indonesia ,

  (3) Faculty of Economics and Psychology, Universitas Widya Dharma, Indonesia ,

  (4) Faculty of Economics and Psychology, Universitas Widya Dharma, Indonesia ,

  (5) Faculty of Economics and Psychology, Universitas Widya Dharma, Indonesia ,

  (6) Faculty of Economics and Psychology, Universitas Widya Dharma, Indonesia

  1-9

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  DOI : 10.23917/benefit.v7i2.1178

  Abstract View : 333

  PDF downloads: 311
• Pengaruh Green Product, Green Advertising, Dan Green Brand Image Terhadap Keputusan Pembelian Dengan Consumer Attitude Sebagai Variabel Mediasi Buying decision, Green Product Attributes, Green Advertising, Green Brand Image, Consumer Attitude

  Imfrianti Augtiah ⁽¹⁾, Ihwan Susila ⁽²⁾, Wiyadi ⁽³⁾

  (1) Program Studi Bisnis Digital, Fakultas Komunikasi dan Bisnis Universitas Muhammadiyah karanganyar, Indonesia ,

  (2) Program Magister Manajemen: Fakultas Ekonomi dan Bisns, Universitas, Muhammadiyah Surakarta, Indonesia ,

  (3) Program Magister Manajemen: Fakultas Ekonomi dan Bisnis, Universitas Muhammadiyah Surakarta, Indonesia

  10-26

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  DOI : 10.23917/benefit.v7i2.1486

  Abstract View : 1355

  PDF downloads: 3341
• Peningkatan Kemampuan Inovasi UKM Batik berbasis Stimulasi Intelektual, Supervisi Organisasional, Dan Akumulasi Manajemen Pengetahuan Increasing the Innovation Capabilities of Batik SMEs, Organizational Supervision, and Knowledge Management Accumulation

  Sulistyo Suharto ⁽¹⁾, Marno Nugroho ⁽²⁾, Yuniar Dwi Lestari ⁽³⁾

  (1) Universitas Islam Sultan Agung, Indonesia ,

  (2) Fakultas Ekonomi, Universitas Islam Sultan Agung, Indonesia ,

  (3) Fakultas Ekonomi, Universitas Islam Sultan Agung, Indonesia

  27-40

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  DOI : 10.23917/benefit.v7i2.1504

  Abstract View : 148

  PDF downloads: 360
• Peran Literasi Keuangan, Perbedaan Gender dan Inklusi Keuangan terhadap Kapabilitas Pemasaran UMKM Financial Literacy, Gender Differences and Financial Inclusion, Marketing Capability of MSMEs

  Nurhayati Olii ⁽¹⁾, Ardiwansyah Nanggong ⁽²⁾

  (1) Universitas Ichsan Gorontalo, Indonesia ,

  (2) Universitas Ichsan Gorontalo, Indonesia

  41-55

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  DOI : 10.23917/benefit.v7i2.1488

  Abstract View : 405

  PDF downloads: 1250